Category: Positioning and SEO

Positioning and SEO: related but not the same

Positioning and SEO are often mentioned together and sometimes even as synonyms in some markets. Of course both terms are very related to each other since the S.E.O. derives from the Positioning as established by Jack Trouth in the Marketing science some decades ago… but: are SEO and Positioning the same? Some terms are very […]

Positioning and SEO